Introduction
Can any of you imagine a world without entertainment? It is a challenging thought. Fortunately, with technological advancements, we don’t have to worry about it.
In today’s digitized era, video streaming has revolutionized the way audiences view video content. Gone are the days of relying on traditional cable TV. With the advent of internet-based video streaming, the two most popular technologies dominate this space- OTT (Over The Top) and IPTV (Internet Protocol Television).
While IPTV and OTT technologies deliver video content through the internet, yet they are not the same and differ in various aspects.
This blog explores the difference between IPTV and OTT, including its features, advantages, disadvantages, and which one best fits your needs.
What is IPTV?
“IPTV” stands for Internet Protocol Television. This technology allows us to watch television using an internet connection instead of satellite/cables. Now, you can watch IPTV works via a controlled and closed network, which is managed by internet service providers or telecom operators.
Key features
- It uses a dedicated internet connection.
- Requires set-up box connection.
- Provides high-quality videos with minimal buffering.
- Offers live TV channels, time-shifted media, and more
Examples
- Telecom service providers
- Broadband service providers
What is OTT?
“OTT” stands for Over-The-Counter. OTT allows you to access video streaming directly over the internet, and doesn’t need a cable or satellite connection. OTT platforms can be accessed via apps using any sort of internet connection. Thereby making it more flexible than IPTV.
Key features
- Works over an open internet connection.
- Subscription-based.
- No need to set up dedicated infrastructure.
- Accessible through various electronic gadgets
Examples
- Amazon Prime Video
- YouTube
- Netflix
- Hotstar
Differences between IPTV and OTT
| Differential Features | IPTV | OTT |
| Network type | Private, controlled network | Open, public network |
| Content delivery | Delivers content through a set-up box and a dedicated network connection by ISPs | Streams content through apps and website |
| Device compatibility | Limited to TV and set-up boxes | Works on multiple electronic gadgets |
| Streaming quality | Provide high-quality and consistent streaming. Less buffering and interruptions. | The quality of streaming depends on the internet speed. |
| Cost structure | Part of bundle service (TV+ internet) provided by ISPs | Provides flexible plans, including subscription-based and ad-supported models |
| Content type | Live TV channels, scheduled programs, pausing, and rewinding live TV | On-demand streaming |
| Operational costs | Higher operational costs due to dedicated equipments and infrastructure | Lower operational costs as OTT leverages the existing internet connection |
How does IPTV Work?
- Content Collection
IPTV service providers collect content from various sources such as sports, TV shows, movies, and live TV channels. And, the content is sourced from broadcasters/media companies.
- Encoding
Videos are converted into a digital format by using encoding technology. This process leads to file compression to make video streaming faster and smoother.
- Storage on Servers
Further, encoded content is stored on a specific server and these servers handle and manage the distribution of content to the users.
- Transmission through an IP Network
The content is delivered through a private internet network instead of using satellite systems/cables. Moreover, this type of connection ensures less buffering, stable performance, and better streaming.
- User Requests Content
When users choose a channel-
The IPTV system receives a video request and forwards it to the server. And, the server sends the selected video content instantly.
Finally, users can watch their desired videos.
- Set Up Requirements
IPTV services require-
- A setup box
- Smart TV
- Internet connection
How OTT Works?
OTT uses several technologies behind the scenes, working together to ensure smooth video streaming.
Here is a step-wise explanation of how OTT works:
- Content Upload
Content creators/Broadcasters upload their videos on an OTT hosting platform, which is specifically designed to store a huge amount of video content.
- Content Distribution
The content delivery network (CDN) distributes videos to servers across various geographical regions. CDN ensures faster and smooth video streaming by proper video distribution.
- Viewers Access
When viewers visit an OTT app or website to fetch their favourite content, their device connects to the internet and requests for the content from the nearest server.
- Encoding and Compression
OTT platforms use encoding and compression technologies to reduce file sizes while maintaining video quality and optimize streaming speed. And, content is converted into various formats and resolutions.
- Video Playback
The proximity of the server helps to fetch high-quality video. Then, CDN sends the video to the viewer’s device, and the video plays smoothly virtually from anywhere.
This streamlined working process of OTT makes it efficient and user-friendly.
IPTV vs OTT: Which is Better?
The answer to “IPTV vs OTT: which is better”? entirely depends on your personal preferences and budget considerations.
Choose IPTV, if you:
- Prefer to watch live TV channels.
- Love to watch the news regularly.
- Value consistent streaming quality.
- Are comfortable with the installation process.
Choose OTT, if you:
- Want to deal with the hassles of installation.
- Prefer binge watching and on-demand content.
- Wish to opt for customizable and affordable plans.
- Seek flexibility across devices.
Conclusion
Choosing between IPTV and OTT entirely depends on what you actually expect from the video streaming experience, internet speed, and budget. Though both technologies deliver content through the internet, they do differ in their network structure, user experience, cost, and flexibility.
IPTV is an ideal option for those who are looking for reliable and high-quality video streaming, including features like live TV and real-time broadcasting. In contrast, OTT has become a preferred choice for modern-day viewers, who watch a variety of shows/movies anywhere, anytime.
